Why invest in training? ("The only thing worse than training your employees and having them leave is not training them and having them stay." - Henry Ford)
Today we know that your greatest strategic differential is in people. They are the point of fusion between the image that the company projects and what it really does. Business success will happen to the same extent that companies invest in training their employees to be the agents of victory. Among the advantages of investing in training are:
Competitive advantages over the competition:
The competition for talents is growing. Offering your employees a development program as part of the benefits package is an excellent way to attract candidates to your company instead of taking them to the competitor.
The increase in employee loyalty:
When your company invests in the training and development of its employees, they feel valued. This makes the loyalty of its employees increase, and when more loyal, the greater the likelihood of having more time in the company. In addition to being more motivated and engaged in their activities, so it requires less supervision time.
According to a research of the SHRM (Society for human resources management), the substitution of workers can cost between six and nine months of the cost of this collaborator for his department. In addition to the obvious financial losses, a high turnover also affects the company's market position, profitability, and revenue. By training employees and investing in the development of their careers, we can make them feel valued by the organization once again.
One of the main reasons why investing in training is advantageous for companies is the increase in productivity. The trained collaborators manage to develop specific skills and competencies for the best performance of their functions, which results in greater productivity and quality in the activities developed.
Based on what was presented, the training is becoming more strategic every day, and, to the extent that it captures attention, it adds methodological and technological tools. The training structures are increasingly generating a connection between new tools and classic structures of development.
Among the new technologies are Distance Education (EAD), which is the process of teaching / learning mediated by media, in which instructors and students are space separated and / or temporarily. Although not necessarily together, in person, they may be connected or interconnected by technologies, mainly Internet. Large world-renowned universities such as Harvard, MIT, Caltech and USP already offer various courses in e-learning platforms.
The data does not deny and show a trend of e-learning growth in Brazil and in the world. In the United States, 77% of companies already use e-learning solutions to offer training and development in the corporate sphere for their employees.
According to data released by the Brazilian Association of Distance Education (ABED), the figures of the EAD market of free courses only registered growth.
In 2010, there were 755 thousand registrations in free courses. After five years, in 2015, the amount quintupled, reaching 3.94 million. The difference of 3.19 million students is greater than the population of Brasilia, the third most populated capital of the country, with 2.9 million inhabitants.
In the case of higher education the numbers are significant, the difference between the 930 thousand registrations in 2010 and the 1.39 million in 2015 gives to fill almost six times the Maracaná, the largest stadium in Brazil. There were more than 460 thousand new students in five years.
Terex understanding the needs of the market and our customers, in addition to our face-to-face courses, we now also present our e-learning training solution. We offer options such as operation and security courses, technicians, diagnostics and maintenance on our Terex University platform.